“ The mistake people make is thinking the story is just about marketing. No, the story is the strategy.”

Ben Horowitz
Venture Capitalist and Bestselling Author

We build standout personal brands for business leaders.

As an executive branding agency focusing on the value and impact of personal branding, we’ve created a proprietary system to uncover and illuminate your specific value proposition.

We unlock board seats, investments, professional growth, and speaker series opportunities.

Your story is your strategy.

While our site is under construction please schedule a free discovery call so we can chat about uncovering and enhancing your personal brand.

What people are saying

Before working with Illume, my social media strategy was inconsistent and unclear. Victoria helped me develop a cohesive brand voice across all platforms, with a special focus on LinkedIn. Her strategic planning made my content engaging and reflective of my professional goals.

Earnest Sweat | Venture Capital, Vertical SaaS & Applied AI
Victoria helped me tell my story in a way that truly resonates with my audience and industry. Her ability to understand what captivates made all the difference. She skillfully extracted the essential elements of my story, and crafted a compelling narrative that we brought to life on social media. I only wish I would have done this sooner.

Richard Milroy | CEO & Founder of RAM Enterprise, Inc.
As someone who was initially uncomfortable with the concept of personal branding, I needed guidance to navigate this new territory. Victoria was not just a strategist; she was a mentor and supporter. She helped me clarify my brand and devised an actionable direction for us to pursue. Her insights were invaluable, especially when it came to establishing my presence on social media, a daunting task I procrastinated on for too long.

Charles Cornish | CEO, Monarch Medical Technologies

Our Team

Victoria Tollossa

Founder and CEO
Marie Edwards

Brand Strategist and COO
Kathleen Norton

Project Manager

“ The mistake people make is thinking the story is just about marketing. No, the story is the strategy.”

Before working with Illume, my social media strategy was inconsistent and unclear. Victoria helped me develop a cohesive brand voice across all platforms, with a special focus on LinkedIn. Her strategic planning made my content engaging and reflective of my professional goals.

Victoria Tollossa

Marie Edwards

Kathleen Norton